McDonald’s – Building a Restaurant Menu Platform for a Federated Environment
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Accurate restaurant bill-of-materials (BOM) data is critical to execute the promotional complexity expected by customers. This session will describe how Stibo Systems’ PIM was designed and implemented in a federated environment and how McDonald’s managed challenges both at the implementation and execution stage.
Accurate restaurant bill-of-materials (BOM) data is critical to execute the promotional complexity expected by customers. This session will describe how Stibo Systems’ PIM was designed and implemented in a federated environment and how McDonald’s managed challenges both at the implementation and execution stage.