Johan Bern

Johan Bern

VP E-Commerce

Beijer Ref AB

Johan Bern, M.Sc., is VP E-Commerce at Beijer Ref AB, Sweden, a world-leading wholesaler of cooling technology and air conditioning. Johan Bern is driving a digitalization journey with the target to grow ecommerce sales for 60 decentralized subsidiaries in 37 markets. A strong business focus on acquisitions makes this journey even more challenging. Working with different cultures and traditions, Johan Bern’s passion is to make people aware of how important master data is for future businesses.


Beijer Ref The Digital Journey of a Global Company: A Hands-on Experience